Have you ever struggled with managing your sales or brokerage partner?
Do you find it difficult to get on the same page or even understand their viewpoint as you work on product, features, contracts and even competition?
Do you have a good marketing plan and budget?
Do you have a good marketing partner that you work with?

The sales and marketing relationships can be difficult and frustrating. This course will give an overview of the sales professional job as it relates to residential home building as well as the need, skillset, and personalities of the typical sales professional. This course will also unpack the need for marketing and how to maximize the use of marketing and a marketing professional to increase sales and profitability.

Bobby Mink has been in business management for over 16 years. From Project Manager and General Manager to Vice President of Operations and Development as well as Vice President of Sales and Marketing and Chief Operations Officer, Bobby has had the opportunity to manage all types and levels of staffing as well as managing sales and marketing. Bobby has had the opportunity to manage and grow several start up opportunities as well as use strategic planning and tactics to achieve the desired outcome and turn around opportunities for struggling companies. Through his corporate coaching, Bobby has helped solidify corporate structure, communication, accountability, clarity and teamwork. As the owner and Head of Coaching for Choice Consulting, Bobby has had the opportunity to coach business owners on how to grow their companies, set up and streamlined processes, create productive meeting structure and communication, increased profitability and customer service by putting in place good, fundamental proven business principles that help owners and companies to reach their goals.

This session qualifies under the rules of the Georgia State Licensing Board for Residential and General Contractors for three (3) continuing education credit hours.

CREDIT NOTE: Any session which qualifies for credit hours under the rules of the Georgia State Licensing Board for Residential and General Contractors or Georgia Real Estate credit requires the participant to attend the FULL session in order to receive credit. The participant is required to sign in and sign out. Failure to sign in and sign out will result in zero credit hours.

Discounts are available to GAHBA member companies sending 5 or more attendees to the same class. Contact Valerie Braverman at vbraverman@atlantahba.com for more information.

A 48-hour written notice is required for ALL cancellations -- NO REFUNDS FOR NO-SHOWS

Contact Valerie Braverman, Education Director, for questions or assistance (vbraverman@atlantahomebuilders.com).

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Sales & Marketing for Residential Builders (3 credit hours)